GirlGeek of the Week
Liza Schmalcel is the founder and creative force
Culture, one of the hippest and most fun geek sites
on the Internet! "Geek Culture is a website that puts a little
glamour and a lot of grooviness into Geekdom," says Liza.
While growing up, Liza was the farthest thing from being a geek,
and was, at first, interested in becoming a fashion designer. Her
talents with technology did not surface until studying at the Ontario
College of Art, where she created art with electronics such as switches,
speakers and circuit boards, and using media such as holography,
video, photography and audio.
Today, Liza is the managing partner as well as the designer and
illustrator of all the content on the Geek Culture website. Creating
programs, screensavers and interactive media is a part of her everyday
duties, as well as running the business side of Geek Culture. Liza
wholeheartedly believes that being a web entrepreneur is the best
career a girl could ever have!
How do you earn a
I'm lucky enough to be able to make a living
by running Geek Culture. Geek Culture brings in revenue through
its merchandizing of screensavers, T-shirts, propeller beanies,
advertising and creating screensavers for other businesses. We are
planning to release an interactive CD-ROM later this year, as well.
When did you first
discover your love and/or obsession with computers and technology?
It didn't happen until I attended art school
and began creating art using electronics, circuit boards, LEDs,
sound and holography. Then, after I bought my Mac and made my first
animated GIF, I was hooked, BIG TIME!
Do you consider yourself
Absolutely, I'm very proud to be a geek.
What is your favorite
GirlGeeks? of course! :-) Other websites I visit
frequently are news sites, shift.com,
(to play chess and chat) and shockrave.com.
What do you do when
you are not working?
I paint (real painting with oil and canvas) and
I'm training for a triathlon later this summer, to balance the effects
of hours spent sitting in front of the computer.