Women Who Inspire Us
Internet

Anne Gordon

Anne Gordon is chief executive officer of eSociety which builds and manages business-to-business online communities. She has over 15 years of senior management, marketing, sales and operations experience in consumer-packaged goods, Internet, wireless communications and telephony.

Her career began in major Madison Avenue advertising agencies and continued into the early days of wireless with the nation’s largest cellular company, McCaw Cellular. Most recently she had been heading the team that is creating a new industry via the synthesis of Internet protocol, telephony and cable at AT&T, where she was a vice president and the youngest corporate officer.

At AT&T Anne had responsibility for management of the company’s internal and external Website, consumer Internet strategy, including marketing the WorldNet business, all consumer e-commerce and business development with portals, OEMs and other third parties.

The breadth of her expertise crosses full P&L responsibility: business-to-business and consumer marketing, new product development, direct marketing, telemarketing, market research, advertising, Website design, channel strategy and development (direct, third party and on-line), management of direct and inside selling organizations and customer service operations, including inbound customer care, credit accounts receivable.

Anne is also an alumna of Earle Palmer Brown, Young & Rubicam, Ted Bates and Bozell & Jacobs. She holds an MBA in marketing and management from Fordham University and B.A. in economics from Northwestern University.